Marketing & Communications Lead

About the role

Lead and execute marketing and communication activities, with a strong focus on lead generation.

Part-time across 5 days a week.

Key responsibilities

• Maintain ongoing marketing plans in collaboration with the management team.

• Lead generation campaigns across email, digital, and events aligned with vertical focus and vendor marketing plans

• Generate, nurture and qualify leads through the funnel, delivering SQLs to the sales team

• Write and proof marketing copy including emails, web pages, social posts, case studies and sales collateral

• Manage marketing collaboration with vendors

• Manage marketing tools and platforms (CRM, email marketing, design tools) and adapt to new relevant tools

• Keep campaign calendars, assets and deadlines in order

• Support content and demo production, and sales enablement materials

• Report on campaign performance and pipeline contribution

• Manage communications including internal, customer, announcements, and PR

• Manage the website

About you

• Relevant university degree would be an advantage

• Relevant B2B marketing experience

• Experience in software, technology, ERP, consulting or other relevant industry; or marketing experience in a subscription, cloud or other relevant environment would be an advantage

• Must be able to execute effectively and efficiently, with strong planning and co-ordination skills

• Experience managing lead-generation activities is essential

• Experience in events is advantageous

• Excellent written English with ability to produce clean copy or sharpen existing writing

• Strong digital fluency and ability to learn and adapt to any tool or platform fast

• Good people skills and clear communicator with ability to collaborate effectively in a team-oriented environment

• Ability to work independently and comfortable juggling several things at once

• Based in Australia

Why would someone want this role

• Broad involvement across the whole marketing mix (email, events, content and campaigns), not one narrow slice of the funnel

• A direct line to leadership, with your work visible to the people making the decisions

• Instant wide range, across the Asia Pacific region, building a portfolio you can point to

• Room to grow as the function scales

About us

• Business software consulting organisation that provides end to end cloud solutions using leading ERP and related software

• Customers in many sectors including software, technology, human services, healthcare and finance, located globally. An award-winning dynamic business that is growing rapidly

• Company culture respects diversity and inclusion, and is team-oriented

• Colleagues in Australia, South Africa, New Zealand and Singapore

• We work predominantly from home, with regular in-person meetings, team events and activities