Senior Marketing Manager

Classification: Senior Manager 1 (Administration)
Salary package: $141,637 - $148,403 per annum plus 17% superannuation
Terms: Full time, Fixed term (until October 2027) (parental leave cover)
(flexible and hybrid working arrangements will be considered)  

As Senior Manager, Marketing, you will be the principal advisor to senior management and staff on all marketing activities, providing proactive and strategic advice and leading the design, development and implementation of effective marketing practice. Reporting to the Associate Director, Marketing, you will lead a team of four to six staff and play a key role in managing the complex, strategic projects and initiatives that support domestic and international student recruitment.

You will lead the development and execution of integrated marketing strategy and campaigns, partner with creative and media agencies, and oversee operational delivery across events, web and social media, digital publications and communications. You will manage the marketing budget, prepare strategic reports and analytics on campaign performance, competitor activity and market trends, and engage stakeholders across the University to deliver robust, high-quality and flexible marketing services.

This is a fixed-term opportunity covering a period of parental leave, offering the chance to lead a capable, established team through a busy stage of the student recruitment cycle.

You are an accomplished marketing leader with relevant postgraduate qualifications and demonstrated extensive management experience in marketing, or an equivalent combination of relevant experience and qualifications. Marketing experience in the higher education sector or a similarly complex organisation will be highly regarded.

You bring proven strategic advice and planning skills, a strong track record developing and executing marketing campaigns with experience in advertising and/or digital marketing, and high-level analytical, problem-solving and decision-making skills, with experience turning data from multiple sources into strategic recommendations.

An engaging and experienced people leader, you are able to coach and mentor staff, prioritise competing workloads and lead teams to deliver challenging objectives on time and on budget in a culturally diverse environment. You have excellent interpersonal, liaison and communication skills, and are confident developing written documentation and delivering engaging presentations to large audiences.

The full selection criteria are set out in the position description.

Central Marketing within the International and Future Students Division brings together international and domestic recruitment, strategy, market research, marketing, advertising and digital engagement at ANU. The division is responsible for delivering high-quality communications and experiences for future students, aligning with the University’s strategic objectives.

The Education Portfolio supports the University’s mission to deliver exceptional educational experiences and outcomes. It brings together expertise across student recruitment, admissions, student administration and support services to enhance the student lifecycle from enquiry through to graduation.

For further information please contact Amanda Sever, Associate Director, Marketing, E: ************@anu.edu.au 

The University actively encourages applications from Aboriginal and Torres Strait Islander people. For more information on employment opportunities, contact our Indigenous Employment Consultant on ***************@anu.edu.au   
 
ANU values diversity and inclusion and is committed to providing equal employment opportunities to those of all backgrounds and identities. For more information about staff equity at ANU, visit https://services.anu.edu.au/human-resources/respect-inclusion 

To apply, please upload:

• A statement addressing the selection criteria.
• A current curriculum vitae (CV) with the names and contact details of at least three referees.
• Any other relevant documents.

Applications that do not address the selection criteria will not be considered.

While flexible/hybrid working arrangements will be considered, the role is based in Canberra (ACT) and a minimum of 3 days in the office will be required.

Please note: The preferred candidate must have rights to live and work in Australia, and will be required to complete mandatory pre-employment declarations and background checks relevant to the role they have applied for, in accordance with the Background Checking Procedure and the National Higher Education Code to Prevent and Respond to Gender-Based Violence.