General Sales Manager

Autosports Group is Australia’s premier listed retailer of prestige and luxury vehicles, proudly representing some of the world’s most renowned automotive marques. Since launching our first dealership in 2006, we have expanded to over 100 dealerships and nearly 3,000 employees across NSW, ACT, QLD, VIC, and New Zealand.
Our portfolio includes prestigious brands such as BMW, MINI, Audi, Volvo, Jaguar, Land Rover, Porsche, Aston Martin, Bentley, Lamborghini, McLaren, Maserati, and Rolls-Royce. We are united by our core values: Strive for Excellence, Care, The Village, and Leading Change.
The Opportunity A rare leadership opportunity is now available at Doncaster Land Rover in Melbourne’s eastern suburbs, representing one of the most iconic and sophisticated automotive brands in the world.
We are seeking an accomplished and commercially focused General Sales Manager to drive the next phase of growth for Doncaster Land Rover. This position is ideal for an experienced automotive leader with a proven track record in General Sales Management within a prestige or luxury automotive brand. Reporting directly to the Dealer Principal, you will have end-to-end responsibility for new and pre-owned vehicle sales - driving volume, profitability, and customer satisfaction while inspiring, mentoring, and developing a high-performing sales team in a dynamic, luxury environment.
This is an excellent opportunity to join a dealership with an established market presence, strong brand recognition, and the support of Autosports Group and Land Rover Australia.
Key ResponsibilitiesOversee all new and used Land Rover sales operations, including after-market products and servicesDrive revenue growth, gross profit, and market share performanceLead, develop, and motivate the Sales TeamBuild and maintain strong relationships with Land Rover AustraliaDeliver an exceptional customer experience aligned with the Land Rover brandManage inventory, order banks, and vehicle allocationUtilise data, CRM systems, and pipeline management to drive resultsContribute to dealership budgeting, forecasting, and overall financial performanceRepresent the Land Rover brand at customer, community, and brand events
You will bring:Extensive experience as a General Sales Manager or senior sales leader at a luxury automotive dealershipA proven track record in driving sales growth and achieving gross profit targetsStrong knowledge of CRM, customer relationship management, and pipeline managementCommercial acumen and experience working within structured reporting environmentsOutstanding leadership skills and the ability to coach and develop sales teamsThe professionalism and credibility required to represent a globally recognised premium brandA results-driven approach and high level of accountabilityPrevious experience with Land Rover, Jaguar, or other luxury automotive brands is highly regarded
Why Join Us?Lead the sales team at one of Melbourne’s established Land Rover dealerships with modern, purpose-built facilitiesWork within Australia’s largest prestige automotive retail group, with significant support and resourcesAccess national leadership pathways and development opportunitiesEnjoy a competitive remuneration package aligned to performance
This is a fantastic opportunity for a passionate sales leader ready to take the next step in the prestige automotive sector.
If you’re ready to drive results and lead a high-performing sales team at Doncaster Land Rover, we invite you to apply today.