Senior Brand Manager

About us:Snackbrands Australia is part of Intersnack Group, a private German snack food company founded in 1968. Although internationally owned we are still very much a local company Creating Happy Snacking Moments for everyone!
Here at Snack Brands Australia, we proudly make some of Australia’s favourite snacks including Kettle, CC’s, Thins, Cheezels, The Natural Chip Company and Nice & Natural. Across our three sites, we make over 200 million packets of chips a year - that's a lot of enjoyment and fun we bring to snackers every day! We encourage a culture that is exciting, challenging and we strive for innovation in everything we do. Our aim is for our people to share in our success, enjoy our products and reap the benefits of their hard work within a supportive environment where work life balance is encouraged!
About the role:Lead an iconic brand. Inspire a business. Drive the next wave of growth.We're seeking a dynamic Senior Brand Manager to lead one of our key growth drivers for Snackbrands. With an ambitious growth agenda, exciting innovation pipeline and strong executive visibility, this is an opportunity to shape the future of a true challenger brand and leave a lasting mark on one of Australia's most exciting categories. You'll be a strategic thinker, natural influencer and exceptional communicator who can build momentum, align stakeholders and turn bold ideas into commercial results.
This role will be based in Norwest with Hybrid working conditions (2 days wfh, 3 days in office)
What You’ll be responsible for:Shape the future of CC’s and broader Corn portfolio, leading brand strategies and delivering plans that grow consumer demand, strengthen brand equity, and deliver sustainable business growthTurn consumer, category and market insights into practical, commercially sound brand plans.Develop and deliver a consumer led innovation pipeline, from insight through to launch.Lead integrated campaigns and communications across multiple channels, working closely with creative, media, digital and other external agencies.Build strong partnerships with Category, Shopper and Sales teams, confidently influencing and challenging thinking to achieve the best outcomes.Bring teams together in partnership with Project Management to turn ideas into reality, working closely with Product Development, Finance, Operations, Supply Chain and Quality to navigate challenges, unlock solutions and deliver projects successfullyManage marketing budgets and agency spend, ensuring strong ROI and commercial discipline.Partner with external agencies and suppliers to deliver standout creative.Interrogate scan data, consumer research and other data to identify issues, opportunities and recommend actions.Mentor and develop junior members of the marketing team while contributing to a high-performing, collaborative culture.
What you’ll bring to the role:+7 years’ marketing experience, ideally within FMCG.A tertiary qualification in Marketing or a related discipline.Proven experience managing established brands, campaigns, innovation and multiple communication channels.Strong commercial acumen and experience using Circana or equivalent market data.Exceptional communication, influencing and stakeholder management skills.The confidence and presence to work closely with senior stakeholders, Category Managers, Sales, Customer and lead external agencies.A pragmatic approach — you can take a big strategy and turn it into a clear, actionable plan.Creativity and curiosity, with a genuine passion for innovation and building brands.The resilience to navigate ambiguity, challenge the status quo and bring people with you withA natural ability to influence without authority and change minds through credibility, collaboration and strong communication.
What can you expect in return:A supportive working environment (with plenty of snacks on hand!) where you'll feel engaged and valued, career growth, Birthday Leave, Access to discounts on Retailers, onsite parking (including electric car charging stations) and a focus on health and wellness (like Wellbeing Days!) to make your workplace more enjoyable!