Marketing Executive

About the RoleYouTrip Australia is looking for a Marketing Executive to support the execution of day-to-day marketing initiatives across social, content, lifecycle, and campaigns.This is an all-rounder role suited to someone early in their marketing career who wants hands-on exposure across multiple channels in a fast-moving fintech and travel environment.You'll work closely with the local Marketing team to help bring campaigns to life, support launches, and ensure YouTrip shows up clearly and consistently across key touchpoints.
Your MissionSupport the execution of marketing initiatives that help users understand, trust, and use YouTrip — with clarity, consistency, and a strong customer lens.
Key ResponsibilitiesCampaign Execution & CoordinationSupport the planning and execution of marketing campaigns Assist with campaign briefs, timelines, asset coordination, deliverables, and rolloutsLiaise with internal and external stakeholders to ensure projects stay on trackHelp coordinate marketing activity around product launches, events, and seasonal travel periodsEnsure campaigns are executed accurately and on time across channelsContent & Channel SupportAssist with content planning and publishing across social, email, and in-app channelsSupport copywriting for emails, push notifications, landing pages, and basic campaign assetsHelp repurpose content across different formats and channelsLifecycle & Customer Journey SupportSupport execution of lifecycle communications (email, push, in-app) Help maintain and update basic lifecycle flows, templates, and contentAssist with QA, scheduling, and performance checks of lifecycle sendsInsights, Reporting & OptimisationMonitor campaign performance across social, CRM, partnerships, and paid channels, and help identify opportunities for optimisationHelp compile reports and summaries to share learnings with the broader teamSupport simple experiments and iterations based on performance insightsCross-Functional Collaboration & OperationsWork cross-functionally with Product, Customer Support, Design, and Operations teams to ensure campaigns are delivered smoothlyAssist with marketing operations tasks such as campaign tracking, documentation, and planning supportHelp keep marketing calendars, trackers, and assets organised and up to date
About You1-3 years of experience in a marketing, growth, or communications role (in-house, agency, or startup)Strong written and verbal communication skills and attention to detailComfortable supporting multiple initiatives at once in a fast-paced environmentOrganised, proactive, and keen to learn across different areas of marketingCurious about how marketing drives user behaviour and business outcomes
Nice to haveExposure to email, CRM, or lifecycle toolsExperience working with agencies, creators, or external partnersBasic familiarity with social media platforms and content workflowsInterest in travel, fintech, or consumer technologyExperience working in a startup or lean team environment